Job Details

Marketing Manager

Danaher

  • Montreal, QC,, Canada
  • 10/25/201
Full Time

Description

Monitor sales, placements of the instruments and provide forecasts to support funnel activities • Manage the segmentation and messaging unique to Canada and the purchasing of their customers. Provide strategy and ROI for products currently not registered in Canada. • Serve as liaison for all relevant activities within the SU to ensure the Sales Team is up to date on all latest knowledge, programs and initiatives • Business Development, Strategy • Own the go-to-market strategy plan for Canada in close collaboration with the NA SU marketing and the global business units (BU) • Develop pricing strategies designed to achieve margin and revenue targets for new and existing products • Conduct business strategy activities to include total available market, market share, segmentation, competitive analysis and product positioning for the Canadian market and leverages synergies where applicable • Collaborate with the BU on product road-mapping, new product development, and product management activities, product launch and lifecycle management as it pertains to Canada.

Education

B.E / B.Tech

Specification

Understanding of the diagnostics industry – IHC, ISH, (F)ISH, and translational diagnostic technologies. • Experience with FDA and Canadian regulatory policy, processes, procedures • Experience in partnering with KOLs, Scientific Advisory Boards • Expertise in presenting to executive-level stakeholders • Track record in delivering results for new product launches in the life sciences industry • Demonstration of project, team leadership


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About Company

Leica Biosystems is a global leader in workflow solutions and automation. As the only company to own the workflow from biopsy to diagnosis, we are uniquely positioned to break down the barriers betwe

Industry

Danaher

Location

Montreal, QC,